Pitch to Fit: Curren$y

Curreny New Orleans flow artist Shante Scott Franklin is better known as Curren$y (Hot Spitta), a sly rapper with a lazy style.  He has a talent for making his rhymes sound like they’re simply crumbs dropping out of his mouth.  He began his big label career in 2001 at the age of 20, when he signed to C-Murder’s Tru Records.  And it was only a short time before C-Murder’s brother Master P drafted Franklin over to his label, No Limit Records as part of a troupe called the 504 Boyz; a heavy unit known for their love of cars and hatred for snitches.  He parted ways with them in 2005 to join Cash Money Records.  There he started a partnership venture into the Fly Society clothing company, which was actually part of his reason for leaving in 2007; to pursue his own apparel line, Jet Life.  He went into business for himself, releasing 8 mixtapes and two studio albums: This Ain’t No Mixtape and Jet Files.  Two years later, after making a solo name for himself through his cameos and mixtapes, he was featured on the cover of XXL magazine as part of their “Top 10 Freshman” along with guys like B.o.B and Kid Cudi.  Most recently, he’s joined with BluRoc Records to spread his mixtapes through Def Jam Recordings.  And now he has an official release: Covert Coup, from Warner Brothers.  But that ain’t all.  This year alone, he’s set to share three more collections: Weekend at Burnies, Muscle Car Chronicles (a cd/dvd combo), and Pilot Talk III.

He’s a busy guy, currently touring all over the States and in Canada.  But on Friday, July 15th, you can see him perform at the Pitchfork Music Festival.  Between him and Das Racist, it’ll be grand day.

@Yungsplash718 Curren$y – Success Is My Cologne by DJRADIO718

Curren$y Soundbombin by TheHillJams

Curren$y – Ventilation by The Wounded Jukebox

Pitch to Fit is a series highlighting the acts performing at 2011’s Pitchfork Music Festival.  For more information visit pitchforkmusicfestival.com

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